Product Club – Hair Color Accessories for Professionals
Laurie Edwards St.Louis Discover Show May 6-7 2012
Laurie has been in the beauty industry for 13+ years. Over the last decade, Laurie has developed her career with Cutler Salon in NYC and currently holds the position of Color Director of Education. Laurie is responsible for growing a strong education team within the Soho salon. She coaches and educates Cutler colorists while continuing to build her own clientele. She teaches Cutler color seminars to stylists nationwide and also teaches for Product Club. Her passion for creating beautiful color is the core of her success with students and clients.
Laurie has been featured in Allure magazine for 2007 “ Rising Star in New York”, Allure Guide to Gorgeous Hair and Allure Spa Directory New York City. She was also interviewed for Oprah Magazine and worked on television show “So You Want To Be a Super Model” makeover episode.
DISCOVER SHOW 2012 – ST. LOUIS – MAY 6th and 7th
The America’s Center St. Louis,MO
701 Convention Plaza
Sunday, May 6th ’12
8:30 AM- 6:00 PM
What will you be teaching in your class?
The class is featuring techniques and tools inspired from The Art of Highlighting collection, and my experiences with my everyday client. Ombre coloring technique called Skylighting, which adds depth back into hair color will be a focus for us. Enhancing and richening the “natural” color to previously highlighted hair is who this concept gravitates to. We also will be addressing clients that want multi colors within their hair style, and the how and why of placements. I have been focusing on working off a plethora of diagonals partings within a head shape. This has created really nice movement throughout the shape. I wanted to add tools to doing color on short hair as well as long. I spend time on how we can stay inspired, how we find and create this for ourselves and other Artist. Where do you look, what are the resources you use to keep that inspirational eye moving and keep your clients loving what your creating. I feel hair is a soft, moveable canvas and incorporating some interest in what we are doing is huge now and always. We as Artists are looking to create hair that looks healthy, beautiful and yet sets us apart from the average stylist.
What’s in for Spring/Summer 2012?
Hair color is moving in all directions, but shiny healthy hair is what our clients want. The heavy bang is really fun, along with utilizing natural curl and movement in the hair. I’m loving the intense Ombre color, and also adding in soft subtle highlights to this look. These extremes are taking the simple highlight to the next level.
Who inspires you?
I find that I’m inspired by classic looks like Alexander Wang, Micheal Kors, yet mostly by independent clothing designers in our own areas. These Artists have the new styles with a lot of personal detail and hard work that I appreciate!